You’re going to need a digital product of some form. It can be an eBook, which is the best by far, or it can be another type of free report. Either way, they need to be full of real, useful information. You don’t want to just send something to your people that is really vague and not helpful. It’s all about providing them with a good, free gift that is helpful to them. This will keep them coming back for more. You will also be using this as something to get people to sign up on your list for, so it needs to be good. If they like it, they will send it to their friends and family and they are likely to sign up as well. The more people you are getting to sign up, the more money you will be able to make.
Now, a free report can either be sent as a Word document or a PDF document. These are two file types that most people are easily able to open. If you are giving away some sort of software trial, then it will be a program in an .exe format. Because we are talking about free reports, we will cover how to create those.